New Denim Icons with McArthurGlen*

Monday, 13 October 2014

Throughout my life I have had an odd relationship with denim, starting off with very little of it in my life and now owning far more pairs of jeans than I actually need. Adding to that, I have made it to now before owning a denim jacket. Whatever happens to how I feel about denim, there is no denying that it is the most iconic of fabrics and styles. When the McArthurGlen Group contacted me and told me about their New Denim Icons campaign, I was keen to get on board, so I travelled to Swindon to one of their Designer Outlets and enjoyed a day of shopping to pick out what I'd consider two denim wardrobe staples.


The campaign features people who have been selected as eight of the most promising and influential, up-and-coming creative talents from fashion, music, film and art. The New Denim Icons have been named as Ashley Medekwe, Sebastian Sauve, Jeanne Demas, Shini Park, Thabo, Graziano Della Nebbia, Linda Tol and Emelia Schüle. Take a look at some of them below...





When it came down to choosing two denim staples, it didn't take me long to know what I was going to look for. For me, the obvious choices were a Levi's denim jacket and a pair of slim jeans. As mentioned, I've not owned a denim jacket until now, but everyone knows how iconic they are. In terms of jeans, I'm a fan of skinny jeans at the moment, but I know that I'll stop wearing those someday. So for the sake of iconic, I decided on a pair of dark slim jeans from Tommy Hilfiger. I've decided split these two items into two outfits - they do work together but it's not how I'd usually wear them.


Taking into considering the amount of blue shirts I own (including the one shown from Tommy Hilfiger - also bought from the Swindon McArthurGlen outlet), I opted for a black denim jacket, as opposed to the typical blue, making it a little more flexible (of course my first denim jacket had to be from Levi's). Further styling this with blue jeans may bring up the 'Double-Denim' controversy, but I feel the colour difference makes it acceptable.


The slim leg and dark colouring of these jeans made them perfect for the biker jacket and boots combination. My personal preference is to always smarten up denim. It's often something that is considered to be casual, but the right pair of jeans can work with almost any outfit. In this case, styling up jeans and a biker jacket with a button down collar shirt (again, bought from the designer outlet) makes for an outfit that I love.

Are you a lover of denim? If so then I'd recommend making a trip to one of the McArthurGlen outlets before the 2nd of November (here's a list of UK outlets) to get some amazing discounts on denim in any of the brands that sell denim, including Levi's, Tommy Hilfiger, Lacoste, Burberry, AllSaints, Ted Baker, Ralph Lauren and more (depending on which outlet you go to). Definitely worth a day out!

The idea was for me to style these up in five ways, but this post is getting a little long now. Due to this, I will be posting up a second part in the near future with another three looks involving these two items.

Tip: If you can make it to Cheshire Oaks then go there - it's the UK's largest designer outlet and I really want to go.

Cheers guys,
O&U.